Archive for September, 2009

Good: Prince’s Rainforest Project

Monday, September 7th, 2009

TENFOUR signed up to the Prince’s Rainforest Project a while ago. But, returning to their website today, we were impressed by a simple but effective change to the entry page.

The charity clearly wants visitors to sign up to their petition against deforestation. So, the new entry page is a simple ‘add your name now’ box with a short video from the Prince himself. You can then click to continue to the rest of the website.

It’s simple. But it’s also a great way to focus attention, don’t you think?

Why not have a look at the Prince’s Rainforest Project site now? And you should sign up while you’re there, of course.